It is important to protect your products from people copying them without your permission (counterfeiting) and branding them like your products (Lookalike/Copycat). In both cases the impact of such counterfeit and lookalike activities is that it directly affects the profits of the company as consumers buy counterfeited products instead of genuine products. Therefore, the Company’s reputation goes down, as counterfeited products are of inferior qualities. Brand protection involves preventing unauthorized use of the brand and preventing any activity which could harm the brand’s reputation. In the recent world, Brands are generally recognized as a key asset for creating value for a business and are the central nexus of communication between an enterprise and its consumers. 

In the context of Bangladesh, Brand protection is a very challenging work. So many companies whether with legal entities or not, are easily producing counterfeited or copycat products intending to pass off the IP rights of established or popular brands. Such a company always has an intention to distribute their goods by using the ‘Goodwill’ of famous brands. A country like Bangladesh, where millions of consumers are illiterate and unaware of the origin of products, it is very easy to market counterfeit and lookalike/copycat consumer Products whether it is cosmetics, foods or any other consumer Products.

Panda Man in Bangladesh is a team of professional informants, skilled investigators and expert lawyers who can find the source of counterfeit & lookalike products to protect your brands and are very expeditious in enforcing IP rights with the help of law enforcement agencies and regulatory authorities. We serve our clients’ best to protect their IP rights & Brand image through enforcement followed by all means of regulatory and litigation support. We also serve the importers/distributors who have been facing problems like parallel import and grey challenges in the retail and Wholesale market